Home organization and design company Live Light was looking to establish a stronger social media presence as the new business continued to grow.

After launching its Instagram in late June, founder and CEO Taylor Litt Lester was ready to create more consistent, engaging content that reflected the brand’s mission, services and approach to helping clients create spaces that support the way they live. We partnered with Live Light to develop a social-forward content strategy and create original content designed to build brand awareness, connect with its audience and establish a consistent digital presence.

live light

A woman with shoulder-length dark hair smiling, wearing a black top with the shoulder cut out, a gold wristwatch, and jewelry, posing against a plain background.

what we did

Woman with brown hair sitting on a beige sofa, using a laptop, against a plain wall background, with a gold floor lamp behind her.

  • Conducted a photo and video content shoot to build an initial library of branded assets

  • Established a foundation for consistent and engaging social media content

  • Utilized existing self-captured content to maintain authenticity and expand content opportunities

  • Enhanced and repurposed company-created content to create a more polished, cohesive social presence